Upcountry Farmer's Market

The Upcountry Farmers Market has been operating on Maui for over 40 years, starting at St. Joseph's Church before moving to the Eddie Tam Gymnasium for 31 years. Since June 26th, 2010, they have been at the Kula Malu Town Center, aiming to facilitate the success of local food growers and producers while strengthening the local economy and community. They are the longest-running event serving their community, with a mission to bring people together in Aloha and celebrate abundance. The market is mostly locally grown, doing good things for the community by supporting local families and preserving agriculture in Hawaii. They also serve as a small business incubator, fostering entrepreneurship and providing free education for farmers and customers. The market emphasizes the benefits of Maui's diverse microclimates, the need for a self-sustained environment, and the importance of diversifying the economy beyond tourism. They also highlight the environmental benefits of a reduced carbon footprint and the superior nutrition and taste of local produce. The market is a fun place to meet friends and enjoy the goodness of local food. They welcome value-added vendors and encourage community feedback and suggestions to enhance the market experience. They also offer a weekly newsletter to announce events, programs, and featured farmers. The market is located at the Kula Malu Town Center, Hwy. 37 near Long's Drugs, Pukalani/Kula, next to the football field. They are open on Saturdays from 7 am to 11 am. Traditional Hawaiian Music starts in December at the Kula Malu Town Center football field parking lot. The market is located at Kulamalu Town Center, 55 Kiopaa Street, Pukalani, HI 96768. They opened at this newer, bigger, longer, and dryer location on Saturday, June 26th, 2010. They welcome prepared food vendors and crafts, as long as they are grown on Maui. The market has 40 local farmers and counting. They emphasize the unique fruits and vegetables from Maui's 17 different micro